Custom software and websites for small businesses that have outgrown spreadsheets.
Tell us what's manual, messy, or slow. We'll build a simple tool shaped around how you actually work: booking, client portals, dashboards, and automations. No bloated platforms, no agency runaround.
Free scoping conversation. No pitch. No obligation. We reply within one business day.
Is This You?
We work with small businesses, studios, and service teams that need real tools without enterprise prices.
- You're juggling spreadsheets, paper forms, and three apps that don't talk to each other.
- Off-the-shelf software is either way too much or not quite right for how you work.
- You lose hours every week to scheduling, follow-ups, or copying the same info around.
- You want someone who answers email and understands business, not an account manager.
What We Build
Small, focused systems that remove repetitive work. Custom software starts at $1,000.
Scheduling & Booking
Class schedules, appointments, and sign-ups that run themselves, with reminders included.
Client & Member Portals
One place for your clients or members to log in, see their info, and get what they need.
Dashboards & Reporting
See revenue, attendance, or jobs at a glance instead of digging through spreadsheets.
Automations
Forms, emails, and hand-offs that happen automatically, so nothing falls through the cracks.
Already have a website? Start with a free check.
Pick one report (Accessibility, SEO, Speed & Mobile, or Security Basics) and get a clear list of what to fix, emailed in about a minute.
Run a Free Website Check →Website Check
One area of your homepage, scored, with the top fixes in plain English.
$199Full Website Audit
All four areas across up to 25 pages, a ranked action plan, and a video walkthrough.
$29/monthWebsite Health Plan
Hourly uptime checks, certificate warnings, and a monthly report that tracks progress.
$399Website Rescue
Built it with AI or Wix? We fix and finish it, with a before-and-after report.
From $499Code Review
A human review of your site or app's code for security, quality, and speed.
We Run Businesses Too
Novacraft grew out of building the tools our own businesses needed: a martial arts school and a cleaning company. We know what it's like to run the front desk, the schedule, and the books at the same time.
Our Own Business · Live Site
TTF Martial Arts
A martial arts school that needed more than a brochure site.
- Brand and logo design
- Website at ttfma.com
- Custom web app for students and instructors
Our Own Business · Live Site
BrightSpan Cleaning
A Fredericton cleaning company that needed to win quotes and hire staff online.
- Website at brightspancleaning.com
- Online quote requests
- Careers page and employee login
How It Works
Plain language, clear costs, and no surprises.
Tell Us What's Broken
Describe the problem in your own words. No technical spec needed.
We Scope It
You get clear expectations, a timeline, and a fixed price before any work starts.
We Build It Clean
Fast, simple, and shaped around your workflow, with support after launch.
Need a Website or Logo First?
Fixed-price packages with clear turnaround times.
What's slowing your business down?
Tell us in a few sentences. We'll reply within one business day with honest next steps.
Start the Conversation →